Friday, May 24, 2024

Lindt Launches Vegan Truffle Balls in the USA – vegconomist – the vegan business magazine

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Lindt LINDOR has launched a plant-based version of its popular Truffle Balls on the US market. The new vegan product range includes the flavors Non-Dairy OatMilk and Dark Chocolate OatMilk. The truffle balls complement the Lindt CLASSIC RECIPE oat milk bars launched in 2022 and expand the company’s vegan range. They are intended to offer a chocolate alternative for all consumers, not just those who avoid dairy products.

“We wanted to create dairy-free truffles for all chocolate lovers, including those who avoid dairy products, are lactose intolerant or simply follow a more plant-based diet,” says Lindt Master Chocolatier Ann Czaja.

The new dairy-free oat milk truffle balls from Lindt LINDOR are designed to offer a chocolate experience on a par with milk chocolate truffle balls. The balls combine an outer shell of oat milk chocolate, which is said to have a smooth and velvety texture, with a melt-in-the-mouth truffle center.

© Planet A Foods/Lindt

Cooperation with ChoViva

At the start of Veganuary, Lindt presented a new vegan chocolate, the Vegan Soft & Creamy Hazelnut. This limited edition was developed in collaboration with the Munich-based start-up Planet A Foods and its chocolate brand ChoViva. Choviva uses a fermentation process based on oats and sunflower seeds for its innovative chocolate alternative. The special edition was limited to 1,000 bars.

Planet A Foods, which was founded in 2021 by twins Max and Sara Marquart, recently completed a Series A financing round of 15.4 million US dollars. The company aims to contribute to a more sustainable chocolate industry with its cocoa-free chocolate brand ChoViva.

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